A custom online panel is a dedicated group of people who provide their opinions, feedback and advice to an organization, online trough participation in surveys and/or customer feedback sessions.
First, we work with you to design a custom panel that fully meets your current and emerging research needs. Panel size, attributes and recruiting methods are just a few of the key design considerations.
Next, JTN Research recruits your custom panel members using one or more methods. If you have a large amount of accurate email addresses, panel recruitment may be quick and easy. On the other hand, if you lack sufficient addresses, JTN Research includes a few additional steps required to append email addresses.
Once your panel is built, and often times while your panel is being built, you can begin conducting research. Again, JTN Research will handle all aspects of this process for you, from sample selection, invitations, programming and hosting, and data delivery.
Survey data can be mapped back to key panel attributes, including transactional data, thanks to our research data warehousing tools.
Then you can watch your panel grow as well as monitor your survey data on your real-time online portal...all the while saving significant time and money